CRM
CRM is a business philosophy for managing all your company’s relationships and interactions with customers and potential customers. It is supported by strategy, people, process, policies & procedures, metrics and technology. At a minimum it requires alignment between marketing, sales & service.
Deliverables:
-
Current State Assessment
-
Gap Analysis
-
Future State Design:
-
People
-
Process
-
Policies & Procedures
-
Metrics
-
Technology
-
Strategy
-
-
Plan to Align People, Process, Policies & Procedures and Technology
-
Technology Selection
-
Configuration and Deployment
-
Change Management